ProCura


Urban Evolution

ProCura has been redefining skylines for over three decades. The company’s unprecedented growth over the years has yielded unique development and operational philosophies. But, the problem was, their visual brand and communication style didn’t capture their core. So, we created a brand system and position that symbolizes the dynamic company ProCura is today.

Services

Brand Development
Website Design
Advertising & Assets

Industry

Real Estate

Launched

January 2015

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Bold colours and lines are complemented by an equally bold brand promise.

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Going Digital

ProCura’s properties and developments run the gamut from elegant residential condos to sustainable commercial skyscrapers. They tasked us with capturing this diverse portfolio online, while also connecting with their two major audiences: tenants and investors. To top it all off, the language and design had to ring true to ProCura’s revolutionary commitment to evolving urban centres.

Our solution: Filter this information into two separate and highly visual galleries. Each portfolio features captivating photos, detailed descriptions and interactive maps, interwoven with bright bands of colour and thought-provoking headlines. Now, ProCura’s projects are proudly on display for both potential renters and business partners.

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Visit the website at procura.ca